What Oracle Sees in Sun

Over the past 13 years, Sun Microsystems' Java language has become one of the computer industry's best known brands—and underappreciated assets.

The tension wasn't lost on Sun's new owner, Oracle (ORCL), which on Apr. 20 said it will purchase Silicon Valley pioneer Sun (JAVA) for $7.4 billion in cash. If Oracle has its way, Java will emerge not only as a strong revenue source but also a key component of plans to keep customers loyal for years to come.

During a conference call with analysts on Apr. 20, Oracle CEO Larry Ellison called Java "the single most important software asset we have ever acquired." It's a bold statement from a chief executive who has spent in excess of $40 billion to buy more than 50 software companies since 2005.

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- Posted: 2009-04-21 07:27:14

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