Google Offers No Sign of Ad Recovery

Google's (GOOG Quote) solid earnings and stability claims failed to convince investors that Internet advertising has recovered.

Google shares were down 2% Friday after the company posted better than expected profit on inline revenue. And while Google executives said big advertisers had returned to the table, it is doubtful they will stay there as consumers continue to stay on the sidelines. The problem for the ad industry was evident in Google's conflicting results. Revenue from paid clicks, the money Google collects from ad placements was up 15% over year-ago levels, but revenue per click was down 13% in the same period.

The upshot: Consumers are clicking on Internet

Read Full Article from TheStreet.com

- Posted: 2009-07-17 10:05:26

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