GM turns to eBay to sell cars

General Motors Co and eBay Inc said Monday that they launched a test program in California that will allow consumers to negotiate with dealers and buy vehicles online.

The car shopping website -- gm.ebay.com -- marks a departure from the way new vehicles have been traditionally sold in the United States and is aimed at helping GM gain ground with consumers a month after it emerged from bankruptcy.

More than 225 GM dealers in California are participating in the program, which runs from August 11 through September 8.

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- Posted: 2009-08-10 11:16:28

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