Online Sales Topped $1B For 1st Time On Cyber Monday -ComScore

Cyber Monday was the busiest online-shopping day in U.S. history, comScore Inc. (SCOR) said Wednesday, with sales reaching $1.03 billion, up 16% from a year ago.

Retailers have been optimistic about ongoing gains from consumers shopping on the Internet. As such, companies have been increasingly offering Web-only exclusives and other promotions geared toward such shoppers.

ComScore said this past Monday that more than $1 billion was spent online for the first time. That helped put the month-to-date sales up 13% from a year earlier to $13.55 billion.

While Chairman Gian Fulgoni said, "The online holiday shopping season has clearly gotten off to a very strong start," he noted the growth was in part due to "retailers' heavier-than-normal promotional and discounting activity at this early point in the season.

Read Full Article from Wall Street Journal

- Posted: 2010-12-01 09:35:43

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