Analysis: RIM CEO's brave face masks limited options |
| Reuters - Mar 30, 2012 |
A candid diagnosis of the troubles facing Research In Motion delivered by freshman Chief Executive Thorsten Heins was a welcome change for its stakeholders, but his prescription for returning the BlackBerry maker to health might be hard to swallow.
RIM recorded its first quarterly loss in seven years on Thursday and said it would no longer issue financial forecasts. A prolonged slump in sales of its smartphones shows no signs of abating, it said, at least until it can launch its next-generation line-up later this year.
Heins, saying RIM could not be "all things to all people," laid out a broad plan to bring in partners to help RIM plug the BlackBerry's weaknesses in consumer features such as music and video. RIM will also seek deals to license its software and highly secure network to other providers. He even said he might consider selling the company - once the pride of Canada - if the review pointed in that direction.
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- Posted: 2012-03-30 10:53:18
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