Chrysler to Add Chinese-Made Car in U.S. Next Year |
| Bloomberg - Jul 4, 2007 |
Chrysler Group will introduce a Chinese-made small car in the U.S. next year that retails for about half the price of its cheapest model, as it seeks to win back market share from Toyota Motor Corp. and Honda Motor Co.
The carmaker will begin selling Chery Automobile Co.'s A1 hatchback in the first quarter of 2008, Chery President Yin Tongyao said in Beijing today. The 1.3-liter A1 costs from 53,800 yuan ($7,100) in China. Chrysler's least expensive U.S. model is the $13,850 Dodge Caliber, according to Edmunds.com. Yin didn't say how much the A1 would cost in the U.S.
Chrysler, set to be the first U.S. automaker to import cars from China, also plans to close a plant at home after reporting a loss last year and slipping to fourth place in U.S. sales. Working with Chery will allow the company to add models able to compete with Toyota's Yaris with less investment.
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- Posted: 2007-07-04 10:14:12
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