Will Chery be Detroit's new nightmare? |
Globe and Mail - Jul 5, 2007 |
Small cars made in China and bearing the Dodge or Chrysler name will begin arriving in North America in 2010 in what will be a watershed moment for an industry that employs hundreds of thousands of people in Canada and the United States and generates tens of billions of dollars in wealth.
The newly independent Chrysler Group signed a deal yesterday with Chery Automobile Co. of China to develop subcompacts and other small vehicles that will be sold in Latin America and Eastern Europe next year and the more demanding markets of North America and Western Europe in a little more than two years.
If Chrysler and its Chinese partner are able to deliver to developed markets a high-quality car at low cost - less than $10,000 (U.S.) - the auto industry will be shaken to its foundations, analysts said yesterday.
Read Full Article from Globe and Mail
- Posted: 2007-07-05 10:11:58
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