Nokia to buy mobile advertising firm Enpocket

Nokia said on Monday it is buying U.S. cellphone screen advertising firm Enpocket as the world's top handset maker pushes into a market which is seen ballooning in coming years.

After a slow start, mobile companies are making moves into the potentially lucrative market, helped by new technologies and the spread of more advanced phones.

"This is a very interesting move. It gives a clear picture of the speed in which Nokia's new organization is expanding into software and services," said eQ analyst Jari Honko.

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- Posted: 2007-09-17 09:45:12

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